We proudly announce the first Jaipur Crafts Festival with a focus on restoring lost and endangered crafts. The festival premieres at Jaipur Modern on March 11-13, 2022. Time: 11 AM to 7 PM.
The event celebrates Olkaan Nishtah and Antaran, a craft-based livelihood program of Tata Trusts. We encourage visitors to wear their best heritage crafts to festival events.
The festival spotlights India's fabulous patrimony with fresh, technocratic research and data-driven approaches to the business and culture of crafts. Festival programming works on differentiation strategies, lowering structural barriers to exports, developing new customers and international markets, intellectual property protection and net-zero visioning.
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Greige.co is an e-commerce project that designs and makes travel-inspired, heritage goods for people who value creativity, craft, culture & sustainable living. The company is a trusted advisory and technology partner to small and medium brands around the world.
Olkaan Nishtah claims to design and make the highest level of luxury goods, which boast royal warrants, internationally.
Over the last 15 years, the company used a royal patronage model to revive 46 craft mediums in 26 karkhanas. The 2022 festival premieres Olkaan Nishtah's incredible products for larger audiences.
Antaran is a crafts livelihood-based initiative of Tata Trusts. The project develops entrepreneurial hubs that support seminal changes in craft development through interventions in technical, design, enterprise, and market capabilities. Antaran's goals include recognition, skills and revenue for lesser-known craft clusters in Assam, Nagaland, Odisha and Andhra Pradesh.
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